For affiliate managers

Who is bidding on your brand on Google?

Pujalerta detects affiliates, mostly coupon sites, advertising on your brand name in Google Ads. And it gives you the evidence to report them to your network: advertiser, search, device, date, time and the affiliate link they use.

Results in 15 seconds. No sign-up, no card.

Free checker

See who is advertising on your brand right now

We search Google for your brand from a mobile phone, like your customers do, with and without “discount code” or “voucher”. It takes about 15 seconds.

No sign-up. We never click on any ad. A single check is a snapshot: affiliates bid at certain times, so the full report searches for 3 days.

The problem

You pay commission on customers who were already looking for you

Someone searching “your brand + discount code” has already decided to buy from you. If an affiliate gets in front with an ad, it earns the commission on a sale that was yours. Many programmes forbid it, but few brands monitor it systematically. And it is hard to see: it happens at certain times, on mobile and on specific searches.

22%

of brands with an affiliate programme had affiliates bidding on their brand name

82%

had competitors advertising on their brand searches

5 of 8

of the affiliate's ads in the clearest case were in 1st position, with no ad from the brand on those searches

Our own sample: 60 brands with an affiliate programme (41 in Spain and 19 in France, the Netherlands, Italy, Germany and Portugal), Google searches on mobile and desktop, September 2026.

How it works

We search for your brand like your customers do, several times a day

Nothing to install and no access to your accounts. We only need your brand, your website and your countries.

We search

Your brand on its own and with “discount code”, “voucher” or “coupon”, on mobile and desktop, from your country and at different times of day.

We identify

Who the advertiser is according to Google, whether it is your own brand, an affiliate or a competitor, and which affiliate link it uses: network, programme and affiliate ID when visible.

We alert you

An email alert when an affiliate shows up, and a PDF report with the evidence, ready to send to your network and ask it to void those commissions.

Why Pujalerta

Built for affiliate managers, not for big agencies

Evidence your network accepts

Advertiser, exact search, device, position, date and time. If the affiliate's site shows its link, we tell you the network and the affiliate ID.

We never click on your ads

We read the results without clicking any ad. It costs you nothing and does not pollute your Google Ads data.

Small-business pricing

From €79 a month, no lock-in and no mandatory demo. Support in English and Spanish.

Affiliates and competitors, kept apart

Affiliates breaking your programme rules in one place, competitors bidding on your brand in another. Each is handled differently.

Pricing

One plan per programme size

Monthly prices, VAT not included. Cancel anytime.

Starter

One brand in one country

€79 /month
  • Your brand + “discount code”, “voucher” and “coupon”
  • 4 rounds a day on mobile, where they bid most
  • Daily desktop check
  • Email alerts
  • Monthly and per-incident PDF report
Start with Starter

Agency

Agencies and multi-brand groups

€349 /month
  • Up to 15 brands or countries, with competitors
  • White-label reports
  • Multiple users
  • One report per client
  • Priority support
Start with Agency

FAQ

What people usually ask us

Why can't I just search for my brand myself?

Because affiliates don't bid all the time. In our sample, the same affiliate appeared on some searches and not on others, depending on the time, the device and the words used. A one-off search from your office may miss it, and Google personalises results depending on who is searching and from where.

Is it legal for an affiliate to bid on my brand?

It depends on your programme terms. Many forbid or restrict it, and the network can void commissions or remove the affiliate. Pujalerta gives you the evidence; the decision and the claim are yours.

Which networks does it work with?

Any: we monitor Google, not your network. When the affiliate's site shows its link, we identify the network, programme and affiliate ID (Awin, Tradedoubler, Webgains, Admitad and others).

Do you click on the ads?

No, never. Clicking would cost the advertiser money and distort its statistics. We only record what appears on the results page.

Do you need access to my Google Ads or my network?

No. Just your brand, your website and the countries you want to monitor.

What about competitors?

Bidding on someone else's brand is usually legal and is not something you report to an affiliate network. On the Pro plan we show them separately so you can decide whether to bid on your own brand.

Free full report

Find out who bids on your brand over 3 days

We search for your brand over several days and send you a one-page report with what we find.

  • Affiliates bidding on your brand, with their ads
  • Competitors advertising on your searches
  • When and where: searches, devices and times